Reach the right B2B audience – with precision and scale

 

With Targeted, you can activate highly relevant B2B audiences through effective digital advertising based on company IP-addresses. That means you can target employees at specific companies directly – and ensure your message reaches the people who actually matter for your campaign.

Targeted was founded in 2016 as one of the first Nordic B2B trading desks specializing in IP-targeted advertising. Today, we are a dedicated Nordic team based in Copenhagen, helping agencies and advertisers run smarter, more precise B2B campaigns.

Accurate targeting built on one of the strongest IP databases in the Nordics
Over the years, we have continuously expanded and refined our data. Today, we hold what is likely the largest and most reliable database of business IP-addresses in the Nordics. Our data is verified and matched against relevant business registries, ensuring that you always work with up-to-date company information.

This also unlocks powerful audience segmentation, such as:

So instead of targeting broad categories, you can build audiences that reflect your ideal B2B target groups.

Scalable reach across premium Nordic inventory
Through our seat in Adform, we provide access to more than 2 million websites in the Nordics, enabling you to activate your B2B audiences with strong reach and frequency.

Beyond the Nordics: Activate B2B audiences across Europe and North America
In addition to the Nordic markets, we offer IP-targeting across Europe and North America. The main limitation for global reach depends on local technological infrastructure, but we’re always happy to explore opportunities for specific geographies and campaign needs.

In short: We help you run more efficient B2B campaigns by combining data-driven precision, scalable reach, and meaningful segmentation – so your media budget works harder and performs better.